Tru by Hilton, Grimes, IA

Tru by Hilton, Grimes, IA

The newly completed Tru by Hilton in Grimes, Iowa is a strategic investment in the city’s future. This four-story, 116-room hotel spans more than 53,000 square feet, is the city’s second hotel and provides the area with premium lodging experience.

Grimes has experienced impressive growth in recent years, driven primarily by the development of the Hy-Vee Multiplex Powered by the City of Grimes, which is a nearby 50-acre turf sports complex that has drawn more than 2.1 million visitors since its opening in 2023. The Tru by Hilton helps meet the increasing demand for accommodations generated by this significant influx of visitors.

The hotel has anchored itself in the Hope Entertainment District, which supports the city’s broader vision for a vibrant, mixed-use destination that blends recreation, hospitality, and community engagement. It also contributes to local economic development by creating jobs, increasing tourism revenue, and encouraging further investment in the area.

For families traveling to Grimes for tournaments and events at the Hy-Vee Multiplex, the Tru by Hilton provides a comfortable, convenient, and family-friendly environment. With amenities like a pool, fitness center, and a lively lobby featuring a custom mural and games area, the hotel is designed to make downtime enjoyable for both kids and adults.

Its proximity to the sports complex reduces travel time and stress for families juggling game schedules, meals, and rest. The hotel’s modern design and thoughtful amenities help create a home-away-from-home experience, allowing families to focus on what matter: supporting their athletes and making lasting memories together.

For more information, or to receive a quote, contact our Hospitality market leader Frank Forcier.

Project Overview

  • Expands hospitality options in one of Iowa’s fastest-growing cities. The second hotel built in the area
  • Adjacent to the 50-acre Hy-Vee Multiplex, which has drawn more than 2.1 million visitors since 2023.
  • 4-story, 116-room hotel offering a modern guest experience.
  • Includes a pool, fitness center, and a lobby with games area and custom mural.
  • Supports ongoing development in a key regional destination.